Search marketing is an effective way of reaching out to new customers.
If you are not doing SEO on your website, you are missing opportunities to get new customers. Search engine optimization will help you get noticed by searchers on search engines like Google.
This is important because the average person spends 6 hours per week on Google, which is more than any other search engine.
The best time to do SEO is when your site just goes live, but it can also be done before or after a website launch.
Search marketing is the process of targeting the online search engines to maximize your potential for a successful search engine optimization campaign.
A successful search marketing campaign needs to meet several criteria:
1 ) A profitable keyword list must be generated with a large volume of searches. 2) The keywords must be highly relevant with the company’s products, services and offerings. 3) The website must produce a high-quality, relevant and actionable content that can rank well in web searches. 4) There should be an effective link building plan to improve the site’s ranking on SERPs (search engine result pages).