Website Build and Development
How the Search Marketing Group can help you build and develop your website to have the maximum impact on both the search engines and the end user.
What is important when you build a new website, is it Search Engine Optimisation? Well, yes it is, but it is also end user optimisation. Having a site that ranks well but never engages its users or converts for the owner is fruitless. Here at SMG we build websites with both search engines and end users in mind. We have spent a lot of time over the years analysing the metrics that sit behind search rankings and integrating that knowledge into the build process.
Search Marketing Group – Website design - A logical, consultative approach. Discussion with clients that then produces a project initiation document (PID) which covers the website design and development including content management system etc.
- PID is discussed and agreed with the client.
- Site map development (a site map being the road map or structure and hierarchy of the proposed site) and then sign off including analytics integration and goal setting.
- Wireframe production - this being the layout of the site with navigation and call to actions etc Graphic design stage - the look and feel of the site to the client’s requirements.
- Website build - the actual bolting together of the site with integration to any other back office elements such as stock management or accountancy systems.
- Full, secure hosting provision with 100% uptime.
Click here to email one of our Development team or call +44 (01229) 484290
Examples of websites that we have built...